Full Circle Moment

📸: https://nashcreativehouse.com/ | 📍 https://femalesonfire.co/

A few days from now, I’ll be walking into my third Females on Fire conference—and honestly, this one hits differently.

Not just because I’ve been twice before. And not because I’ve built real friendships inside that room. But because this year, I’m walking in as a completely different version of myself—one that was actually born inside that conference. Let me explain.

The Moment I Didn’t Fully Understand Yet

It was Day 2 of my first Females on Fire. We were sitting in the theater, eyes closed, and dreaming about the future. It was one of those exercises that sounds a little woo-woo but lands harder than you expect.

And then it happened.

A name came to me. Clear as anything. Beachcomber Business Solutions. I could have sworn the person next to me whispered in my ear.

I didn’t fully know what it meant. There was no plan, vision board, and certainly no neatly packaged brand strategy. I just knew it meant something. So I held onto it.

When I got home, I reserved the domain and locked down the Instagram and Facebook handles—and then I let it sit. For three whole years.

Three Years of Becoming Ready

The thing about big ideas is that sometimes they arrive before you’re ready for them. And that’s okay.

Over the last three years, I have been learning and growing. Getting clear on what I actually want from this business—and this life. I have been building my confidence, refining my skills, and figuring out who I serve and why it matters.

The name was just waiting for me to catch up to it.

A few months ago, I finally did. I started working with a designer to develop the full brand identity for Beachcomber Business Solutions, and I’m not exaggerating when I say—it came out better than I could have imagined.

Beachcomber Business Solutions

The rebrand is happening. The vision that whispered to me in a darkened theater is finally becoming real.

Why This Year Feels Like a Full-Circle Moment

Going back to Females on Fire this year isn’t just about the content or the networking (though both are always incredible). It’s about standing in the same room where this whole thing started—but this time, as the person I was dreaming of becoming.

Hayley Luckadoo, the founder of Females on Fire, has no idea the ripple effect she created in my life. I’m officially a lifer. Not because I’m a fan-girl (okay, maybe a little), but because this community has pushed me to dream bigger than I thought I was allowed to. To ask for more. To bet on myself.

And now I get to walk into Charlotte with a rebrand in motion, a clearer vision than I’ve ever had, and more possibilities than I’m even able to fully articulate yet.

Here I Come, Charlotte

Two days of growth, learning, and connection. Plus. a whole lot of “I can’t believe I’m here again.”

If you’ve ever had a moment where something clicked—a name, an idea, a direction—and you didn’t know what to do with it but you held onto it anyway… hold on. Your time is coming.

Mine took three years. And it was worth every single day of the wait.


Want to take a trip down memory lane? Read about the Females on Fire 2024 and Females on Fire 2025 conferences.

signs are out there

My mission is to support female founders as they grow and scale their businesses from idea to thriving success.

I offer systems and operations support for small business owners in New England and across the U.S., with packages designed to fit your needs.

Jenn Mullen holds degrees in Psychology and Business Management, as well as a certification in health and wellness coaching. She combines over a decade of corporate experience with more than five years of small business expertise, bringing a unique blend of skills and insight to her work. Beyond her expertise, she’s a high-energy, passionate individual with ADHD who thrives on staying organized, bringing laughter to every project, and finding joy in the work she loves.

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